Bryan Murley has an interesting post on Innovation in College Media that should have journalism schools, journalism students and journalism teachers thinking. Sit down and reflect on the year gone by, he says, and ask yourself if you have done some or many or all of these multimedia things:
- Have you got your news org. online?
- Do you have a content management system?
- Have you posted any videos online?
- Have you included any audio soundbites in a story?
- Have you done a photo slideshow?
- Have you put up an audio slideshow (perhaps using Soundslides)?
- Have you done a map?
- Have you used weblogs on your site?
- Have you uploaded source documents (PDFs, excel spreadsheets, etc.) to accompany a big story?
- Have you used social media (Facebook, MySpace, YouTube) to market your stories?
- Have you tracked what others are saying about you via Technorati or Google Blogsearch?
- Have you used the web site to post breaking news online FIRST?
- Have you moved the online editor out of the back office and into a position of authority?
- Have you allowed comments on your stories?
- Have you encouraged writers to write for the Web and include hyperlinks in their stories?
- Have you tried something experimental?
Read the full article here: How are you doing?
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