Archive for July 28th, 2009

Is economic downturn the best time for redesign?

28 July 2009

It’s the season for the redesign of websites. In just the last three weeks, Rediff.com, The Times of India and Hindustan Times have gone in for a overhaul of their home pages.

Outlook*, the weekly newsmagazine published from Delhi, has just joined the pack. Above is the new home page created by editor Sundeep Dougal and his team*; below is the old one.

Gone is the old, uneven, cluttered four-column grid with ads spilling out of smaller screens. In its place is a more modular, customisable homepage with clear demarcations of categories, and lots of white space.

* Disclosures apply

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