The great thing about the blog revolution is that it allows the consumer to peek into the mind of the provider, to participate in, and add, delete or change what the provider might dish up to the consumer in the end, in a manner in which traditional media would not allow or even scorn at.
Howard Owens, for instance, makes public a nifty quote on the direction in which personal journalism is headed for a presentation he is going to make next week:
“As digital devices make communication more direct, relevant and personal, media becomes an individual noun. In order to capture the interest of people, producers and publishers who deliver content in a personal voice will connect with a growing audience. In this media environment, people will find definitive-voice journalism less interesting and less trustworthy.”
Your comment on it could make a difference, in a manner of speaking.