Archive for January 29th, 2008

What does your choice of font say about you?

29 January 2008

Handwriting experts decipher personalities by looking at signatures. The Boston Globe looks at the choice of fonts chosen by the American presidential candidates to decode what it says about them.

Hillary Rodham Clinton: “far from fresh… it projects recycled establishment. The type has a tired feeling.”

Barack Obama: “contemporary, fresh, very polished and professional…. Young and cool. Clearly not the old standards of years past.”

Read the full article: What font says ‘change’?


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