‘Mail Today’ rises in the land of ‘The Daily Mail’

5 March 2012

Making use of the five-and-a-half hour time gap, Mail Today, the tabloid daily from the India Today group, has expanded its footprint to the United Kingdom.

Editor-in-Chief Aroon Purie explains the move in a note on page 3:

“Targeting the large south Asian population in London, Mail Today wants to connect with the diaspora by bringing the best of Indian news packaged in a modern avatar. It gives us great pleasure to bring a slice of the new rising India.”

Both The Asian Age and The Sunday Guardian launched by M.J. Akbar, currently editorial director of India Today, have editions out of London.

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One Response to “‘Mail Today’ rises in the land of ‘The Daily Mail’”

  1. netdhaba Says:

    Five-and-a-half what? Minute, hour, day? And, it’s not time gap, it’s called ‘time difference’


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