Four days after The Hindu board summarily decided to pause its ongoing “professionalisation” process, the Mount Road Mahavishnu has reverted to its previous design, as promised by chairman N. Ram in a tweet (below).
On the left (top) is the October 21 issue, the last with Varadarajan at the helm, and on the right is the October 24 issue with editor-in-chief N. Ravi back in the editorial saddle.
The banner-panels are gone; the story slugs are gone; the “Short Takes” on the left have shifted to the right as “Briefly”; the font of the lead story is back to the past; the emblematic blue colour for story jumps gives way to beige, etc.
Only the tagline “India’s National Newspaper since 1878” remains, although its colour too has changed from blue to red.
Like all redesigns, Harichandan’s visualisation for The Hindu—a “pastiche‘ of The Times of India and The New Indian Express, where he had worked—had its fans and foes, amongst journalists within The Hindu and, more importantly, readers.
While the younger lot said it was the way to go if it had to catch up with the times, the “old school” squirmed at design taking precedence over text, while older readers complained of how difficult it was to navigate through the paper and virtually impossible to read the graphics.
Photograph: courtesy newspaper design