Tag Archives: Exchange4Media

Arnab Goswami has done a fab job: Vineet Jain

vineet

From left, Raj Nayak, Kapil Sibal, Vineet Jain, and Anurag Batra at the Impact person of the year event, in Bombay

Times group managing director Vineet Jain has been named person of the year by the industry journal Impact, from the exchange4media group.

In an accompanying interview, Jain junior answers a couple of key questions.

Talking to Ken Auletta of The New Yorker [last year], you said, “We are not in the newspaper business, we are in the advertising business… If you are editorially minded, you will make all the wrong decisions.” Do you think advertising carries the Times Group’s media products or content?

I wish to reiterate that we are in the advertising business and not in the business of selling news – and I’ll explain why. If we were in the business of selling news, then the cover price we charge readers should have made us profitable. Fact is, subscription price does not come even close to covering the cost of newsprint. As much as 90% of our revenues comes from advertising; effectively, therefore, our advertisers are cross-subsidizing our readers. Which is why I say advertising is at the core of our business model.

There is a whole debate about Arnab Goswami being a brand by himself, overpowering Times Now. Is that good or bad for the channel?

Times Now has dominant leadership now for over six years. Arnab Goswami has done an incredible job for Times Now, which has established itself as the ‘go-to-TV-channel’ for breaking news, big news and significant views. He is a courageous journalist and respected by viewers of Times Now. Further, the Times brand is what gives viewers the trust and belief in what he and his able team deliver 24 x7.

Photograph: courtesy The Times of India

Read the full interview: Vineet Jain

External reading: Why Uday Shankar should have won

Also read: An editor explains Arnab Goswami to an NRI

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How a martyr’s wife changed Arnab’s outlook

The bumper 318-page eighth anniversary issue of Impact, the media magazine from Anurag Batra‘s exchange4media group, features dozens of print, electronic, digital and radio professionals recounting their personal stories.

Among them is the 2012 television editor of the year, Arnab Goswami, editor-in-chief of Times Now*:

By ARNAB GOSWAMI

In August 2007, Sanjay Dutt was being moved from Arthur Road jail to Yerawada jail in Poona and we were following it keenly. Everybody was in the middle of this crazy chase, looking desperately for a shot, a sound byte, a picture….

In the midst of it all, I received a phone call from a viewer in Bangalore who said that he had been following my career and Times Now for a long time, but he wouldn’t do it anymore.

I was very surprised and asked him why he felt that way.

The person said he had a friend, a colonel in the Indian Army named Vasanth Venugopal, who had died fighting on the border. His body was being brought back to Bangalore but not a single news channel was bothered, so busy they were covering Sanjay Dutt.

There wasn’t even a mention of this martyr on any channel, while Dutt was being covered like there was nothing else happening in the world.

I was very upset and felt very guilty.

I told the gentleman that we would send a cameraman and get pictures of the cremation and do a story on it. That night, after we had done the story, I requested this gentleman and come and talk about his friend.

When I started my programme, and asked the producer whether the person had come, he said, ‘She is here.’

I told him I was expecting a gentleman, not a lady.

The producer replied, “Colonel Vasanth’s wife has come.”

Subhashini Vasanth had witnessed the last rites of her husband barely four hours back, yet she came to our studio.

Nothing has ever moved me as much as what she said that day.

She spoke about her family and her husband’s martyrdom, making me realise that journalism can sometimes lose its way and that we have an obligation to our viewers that goes beyond the narrow perspective of covering a movie star.

Since then, the way we cover the armed forces, internal security, issues relating to Pakistan is far more detailed than any other channel. That incident shaped the work that we do now.

* Disclosures apply

Photograph: courtesy Apoorva Salkade/ Outlook

‘Why Barkha Dutt needn’t return her Padma Sri’

Anurag Batra, editor-in-chief of the exchange4media group, in the industry journal, Impact:

Prabhu Chawla was awarded the Padma Bhushan in 2003. What’s fascinating is that between 2006 and 2009, six journalists were awarded the Padma Sri: Sucheta Dalal, Mrinal Pande, Vinod Dua, Rajdeep Sardesai, Barkha Dutt and Abhay Chhajlani, and one Padma Bhushan, Shekhar Gupta in 2009.

“Three out of the six Padma Sris were awarded in 2008 itself, the penultimate year of the UPA government before the elections in 2009. I remember laughing out loud when the awards were announced, as these leading journalists held debates on their respective channels about the authenticity of these awards. Not to mention that when they got it, nobody denied them or denounced them, instead the channels hailed their achievements.

“The latest on the grapevine is that the AIADMK and a few other parties are running a campaign to get Barkha Dutt to give back her Padma Sri award because of the Niira Radia controversy. I personally don’t see the point in that as in my view, Barkha has done good work in the past and continues to do so and should be judged on that. I also feel that journalists have always been influencers so there is nothing new in that.”

Also read: Padma Shri VD, Padma Shri RDS and Padma Shri BD

2008: Why Rajdeep and Barkha must decline the Padma Sri

2009: Third highest civilian honour for Shekhar Gupta

2010: Newsweek’s Fareed Zakaria gets Padma Bhushan

2011: Padma Awards for Homai Vyarawala, T.J.S. George

 

86% feel let down by ‘CD baat’ of top journalists

Impact, the marketing journal from the exchange4media group, has conducted a five-city poll on the mood of the nation after the Niira Radia tapes stung Barkha Dutt, Vir Sanghvi, Prabhu Chawla and eight other media stars. And the results are revealing.

# 86% of respondents feel let down by the thought of journalists as “fixers”. That feeling is palpably higher in Madras (95%) and Calcutta (92%) but Bangalore (73%) seems to be the most pragmatic of the five cities.

# 66% say media is protecting its own, although 43% think so in Madras, where the 2G scam is headquartered more or less (A. Raja, Kanimozhi, Dayanidhi Maran, M. Karunanidhi) and where the only coverage in The Hindu has been by way of comment.

The poll has been conducted by Synovate, but the sample size or the dates of the poll is not known.

Anurag Batra, the chairman and editor-in-chief of exchange4media, clearly has an opinion different from the 86% per cent. Batra who recently called this “the golden era of Indian media”—despite paid news, private treaties, medianet, etc—writes in his latest column:

“What disturbs me of late is the way different media have taken on each other, trying to reduce journalism into a sham and journalists into a caricature! My sense and submission is that some vested interests are trying to paint journalists and journalism as negative and tainted and I believe these vested interests are being fulfilled even if unknowingly by the media itself! Raising questions basis this episode on other senior journalists is like a self goal for the whole media community. It’s sad to see that when the whole nation should be questioning the government about squandering of so much money belonging to the tax payer, we have forgotten all that and focusing on what few people from media did.”

Read the full survey: What does the nation think?

Also read: If you trust polls, trust in media dips

How much do readers distrust us? Not much

How to write an editorial when not “jet-lagged”

If “jetlag” can prevent a mighty editor from noticing that a tiger has slept with a tornado and their baby has married an earthquake in the “Indian State of Tamil Nadu”, what must it be for lesser editors* in other Indian states?

Pradyuman Maheshwari, the group chief editor of the industry journal Impact (owned by the exchange4media group), describes a day in the life of an editor in Bombay on the day he has to, well, write an editorial:

“A typical Friday: an early-morning alarm to ensure that the daughter gets up on time. Boil the milk, get her dabba ready, drop her off to school, return, look up the notice board in the building to see if there are any important notices, read the papers, see if there have been any misses, check mail, make a few calls, go for a walk, some stretches and crunches, chat with editor over a painful exchange of messages with a media biggie, shower, 90 minutes in traffic, get to work, some people not in, a colleague down with malaria so a story can’t go this week, several calls, pesky PR executives, some friendly ones too, credit-card DSAs, more DSAs, car loan, property sale, meetings, brief colleague on a story, send off important mails, plan Diwali chhutti, make an important call, push a meeting by a day, check on content for a feature… the day goes on.

“And in the midst of all of this, write the edit.

“Wish I could have it ghostwriten… can I get the able assistant editor to do it for me this week? Can I just get something interesting written somewhere, copy-paste here and just add a comment or two? Can I pull out my book of quotes and pepper the edit with these? Or just look at my ten best quotes for the day?

“Life’s a bitch. Home-traffic-meetings-office-meetings-calls-traffic-office-meetings-lunch-coffee-meetings-traffic-dinner-traffic-home-homework-TV-sleep. Well, it’s quite a jetlagged existence to borrow from something I read in another edit recently.

“So how do I write the Impact editorial for this week? Do I pick up stuff about a subject that’s been written about from another source? Well, as the editor of this publication, the least I must do is spend a few minutes and connect with you via a few hundred-odd words. If I had wanted to, I could’ve asked for an edit not to be part of the magazine grid with an excuse of ‘who reads them anyway’ or whatever.

“But no way will my edit be ghostwritten, and if it is written by someone else, then it will bear his or her name….”

*Disclosures apply!

Also read: The editorial

The original

The scandal

The non-apologetic apology

It’s April 1, and the joke is on us (and them)

On exchange4media, group editor Pradyuman Maheshwari lists the 10 April Fool’s Day headlines he wishes would turn out to be true:

#09: Newspapers up cover price. Times/HT/Hindu/DNA now priced at Rs 10; ET/BS/Mint at Rs 15: The Indian Newspaper Society steps in to convince the leading newspapers of the country—including regional biggies like The Telegraph, Deccan Herald, etc—to participate. Some low circulation newspapers may be exempted from the move. Regional papers to follow suit.

# 01: Times shuts Medianet, no editorial guarantee on Treaties: Although many people who would have otherwise not merited any coverage in Bombay Times/Delhi Times, etc., are very unhappy about it, Times has shut its Medianet division. Also, those signed on under the very successful Private Treaties programme have been told that there will be no guarantee of editorial plugs just because the Times Group has picked up stake.

Read the full article: 10 April Fool headlines

Also read: We can’t fool all the people all the time?

How a giant pig fooled the American media

The ultimate April Fool’s Day joke

Eight trends in Indian magazine publishing

Anurag Batra, chairman and editor-in-chief of exchange4media group, in Magazine World, the journal of The International Federation of the Periodical Press:

01) English language publishing has disproportionate advertising revenues in regard to its readership in comparison to Indian language publications.

02) India is a low cover-price market, and the dominant revenue stream is advertising. The common phrase “Those who live by advertising will die by advertising,” certainly seems true in today’s times.

03) The yields from advertising are low compared to rates in other countreis. The highest circulation English magazine sells a full page at an average of about $9,000 (€7,252).

04) Distribution is a challenge, though there are specialist distribution arms entering the market.

05) Indian language publishing is likely to see the most growth.

06) The Indian magazine industry continues to attract entrepreneurs, both in the digital space and print and publishing.

07) International flagship titles and home-grown brands exist and compete well in the same space.

08) The contract publishing business, in an era where brands wish to be media owners, is very under-leveraged in India.